04 - 05 September, 2018 | The Royce Hotel, Melbourne

Dali Kaafar

Leader Information Security and Privacy
CSIRO Data 61

Conference Day Two: Wednesday, 5th September 2018

Wednesday, September 5th, 2018

11:00 AM Reinventing Privacy Policies as a Strategic Communication Tool to Build Consumer Trust and Loyalty

A clearly written and readily available privacy policy will not only educate consumers on how their personal information will be managed but will also build trust. By shortening and simplifying a privacy policy with an easy-to-understand language that clearly states what specific data it will collect, where the data will be stored and the consumer’s benefits to company’s practices, will maintain and build the consumer’s trust.

This session will show you how to:

  • Better understand a consumer’s perspective on security and privacy
  • Revamp a ponderous privacy policy y ensure consumers are engaged and confident and with privacy Messages
  • Put customers at the forefront of security privacy planning and practices
  • Responding to consumer queries and improve the consumer’s perception of your privacy and security practices

Check out the incredible speaker line-up to see who will be joining Dali.

Download The Latest Agenda